In 2024, South African designers Gugu Peteni, Frances van Hasselt, Stephanie Bentum, and Kat van Duinen remain at the forefront of sustainable fashion, skillfully utilising mohair to produce collections that harmonise innovation with tradition. This year's work emphasises a dedication to craftsmanship, cultural heritage, and a more inclusive, eco-conscious approach to fashion.

Education is one of our strategic pillars. Through partnerships with leading global fashion institutions, we connect students with the world of mohair, inspiring them to rethink their design approaches and unlock their creativity using mohair.

Mohair South Africa attended Pitti Filati with several key objectives in mind. First and foremost, we aimed to promote mohair fibre, enhancing its global visibility and recognition as a sustainable, premium, and distinctly South African natural fibre.

Gugu Peteni is the creative director and owner of GUGUBYGUGU, a South African fashion brand. She recently showcased her SS25 collection at Paris Hature Couture week and won an award.

The Mohair South Africa team travelled to London last month for the 2023 Textile Exchange Conference. This global gathering brought together over 1,800 in-person and virtual attendees, encompassing a spectrum of voices from farmers and activists to CEOs and NGOs.

The Natural Fibre Connect Prato Textile Recycling Tour commenced with an insightful visit to Manteco.

The 2023 African Textile Talks hosted by Twyg &Imiloa Collective on Thursday, 17 August, V&A Waterfront, Cape Town. This was a great opportunity to connect and learn about textiles, slow fashion, and design in AFRICA.

This local artist is all about honouring the art of working with mohair. Design is a way to capture stories and memories of places and spaces and recreate these moments into objects.

Gugu Peteni studied fashion and textile design at the Nelson Mandela University (Cum Laude honours, 2017). Post-graduate, she worked as the in-house designer and retail manager for Mohair SA for three years, and in the process started her own fashion brand GUGUBYGUGU.